In some of the world’s largest markets, Internet Brands (IB) has developed the most sophisticated and innovative digital solutions, delighting users and empowering marketers

The World’s Most Differentiated Platform for Health, Legal, and High-Value Marketing

The world’s most differentiated platforms for health, legal and high value marketing:

Highest target audience reach and highest quality (most performant)
Fully integrated and differentiated omni-channel activation capabilities
Tailored to the nuances of complex and often well-regulated end markets
Inclusive of the world’s biggest and best vertical, endemic brands

IB's sophisticated platforms and solutions result in:

Highest target audience reach and highest quality
Fully integrated omni-channel activation capabilities
Tailored to nuanced and complex markets
Inclusive of the world’s biggest and best endemic brands

Proprietary Tech(AI & ML Platform, Highly bespoke workflows)

Experience

(Content, User Tools & Applications)

Analytics

(Optimization, Measurement, Outcomes)

Data
(Deep and unique 1st party signals

Data
Deep and unique 1st party signals

Analytics

Optimization, Measurement, Outcomes

Experience
Content, User Tools & Applications

Proprietary Tech
AI & ML Platform, Highly bespoke workflows

Proactive Audience Access & Activation Via Our Platform’s Foundation

Data, measurement, Adaptive Optimization, AI-powered campaign management workflows

Proactive Audience Access & Activation Via Our Platform’s Foundation

Data, measurement, Adaptive Optimization, AI-powered campaign management workflows

Seeing Our Measurable Impact In Action

High quality omni channel marketing allows us to connect audience segments and marketers in meaningful ways.

See Our
Measurable
Impact In Action

High quality omni-channel marketing allows us to connect audience segments and marketers in meaningful ways.

Impactful AI Optimization Capabilities

We go beyond media optimization with Adaptive Optimization tapping proprietary consumer signals.

With Adaptive Optimization™, we are able to direct media to audiences most receptive at every moment of their digital journeys

We are able to do this by making previously siloed and/or unavailable data sets available for the optimization. This includes proprietary, high value signals from our high-quality experiences and environments. A.O. continuously learns from a range of dynamic signals (contextual, behavioral, intent, etc.) in real-time, thus better aligning the engagement with the realities of each user’s/user cohort’s dynamically evolving digital journeys.

It allows our clients to deliver improved marketing and clinical outcomes. We also help them eliminate waste from their campaigns (e.g., marketing dollars spend on users with no relevance to their brands).

To our users and audiences, it means that they are receiving more relevant, timely, engaging information and insights in moments it matters to them.

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Hear more about the platform from our team

See Our Platform’s
AO in Action

With Adaptive Optimization™, we are able to direct media to audiences most receptive at every moment of their digital journeys

We are able to do this by making previously siloed and/or unavailable data sets available for the optimization. This includes proprietary, high value signals from our high-quality experiences and environments. A.O. continuously learns from a range of dynamic signals (contextual, behavioral, intent, etc.) in real-time, thus better aligning the engagement with the realities of each user’s/user cohort’s dynamically evolving digital journeys.

It allows our clients to deliver improved marketing and clinical outcomes. We also help them eliminate waste from their campaigns (e.g., marketing dollars spend on users with no relevance to their brands).

To our users and audiences, it means that they are receiving more relevant, timely, engaging information and insights in moments it matters to them.

See Our Platform’s AO in Action

With Adaptive Optimization™, we are able to direct media to audiences most receptive at every moment of their digital journeys (clinical journey, treatment journey, care journey, etc.)

We are able to do this by making previously siloed and/or unavailable data sets available for the optimization. This includes proprietary, high value signals from our high-quality experiences and environments. A.O. continuously learns from a range of dynamic signals (contextual, behavioral, intent, etc.) in real-time, thus better aligning the engagement with the realities of each user’s/user cohort’s dynamically evolving digital journeys.

It allows our clients to deliver improved marketing and clinical outcomes. We also help them eliminate waste from their campaigns (e.g., marketing dollars spend on users with no relevance to their brands).

To our users and audiences, it means that they are receiving more relevant, timely, engaging information and insights in moments it matters to them.